Prepare to be ‘spun’ into a future of innovation! ‘Remodeling Tradition’ was a complete overhaul of the Whirlpool brand experience. We ‘washed away’ the old and ‘dried’ in a new, dynamic design system, seamlessly integrating e-commerce for a truly immersive customer journey. We captured the essence of Whirlpool’s legacy with a visual masterpiece featuring breathtaking photography and captivating video content that leaves a lasting impression. This project is a testament to Whirlpool’s enduring legacy and its commitment to pushing the boundaries of innovation.

Creative Director